No matter the reality, books feel to most of us like the last bastion of commercially untouched culture available to us. We see product placements in every TV show and movie, and ads occupying every inch of livable off-screen space, but books seem to be pretty much ignored by advertisers. Why is this? I’ve been hired by Caleb J. Ross Enterprises to explore this question. Oh, and for all of your enterprising needs, call on Caleb J. Ross Enterprises: “Enterprising Since Even Before Star Trek.” Mentioned in the video: Unexpected Literary References blog category: https://calebjross.com/category/lit-references/